Kérastase Introduced Electrical power Talks headlined by their spokesperson Sonam Kapoor
3 min read
A World Initiative to Empower Girls in partnership with NGO Aspire For Her
Mumbai, India – May 2024 – Kérastase, India’s leading luxury hair care brand name, proudly unveiled the nearby edition of its global initiative, Energy Talks, aimed at championing women’s empowerment around the world. Rooted in a steadfast dedication to sustainability and social accountability, Kérastase ongoing its mission of redefining beauty standards whilst advocating for women’s empowerment and environmental stewardship.
As an unrivaled leader in Luxury Hair Care in India, Kérastase features a pervasive existence throughout more than 50 metropolitan areas, encompassing 650 salons and its esteemed e-boutique, Kerastase. Central to Kérastase’s ethos lies the assure of #youdarewecare, emblematic of its unwavering devotion to hair care excellence coupled with a resolute motivation to empowering gals.
Because its inception in 1964, Kérastase has stood for a great deal far more than just hair treatment goods and providers. With the launch of Power Talks, the model propels itself forward, catalyzing a pivotal shift toward empowering women and fostering inclusivity on a world scale. Electricity Talks is an effects-pushed plan meticulously created to enable women no make any difference what history they occur from by equipping them with the assurance they need to progress in their careers and uplifting fellow girls in just their communities.
In India, Kérastase has partnered with Aspire For Her, a prominent NGO committed to bridging the gender hole by expanding the contribution of women in the workforce. Through transformative 1-to-a person flash mentoring classes, Kérastase and Aspire For Her pledge to mentor additional than 300 ladies this 12 months by itself.
To rejoice the launch of Power Talks in India and rejoice, Kérastase hosted a landmark event on May perhaps 14th in Mumbai. The function promised a distinguished lineup of influential speakers, headlined by Bollywood star Kérastase brand spokesperson in India, Sonam Kapoor. Also, a panel of esteemed self-designed women of all ages leaders including Interiors expert Ridhi Khosla Jalan, Ahana Gautam, Founder and CEO of Open Secret Treats, and Madhura Dasgupta, head of the NGO Aspire for Her, engaged in an insightful and inspirational discourse on women’s empowerment. The night also showcased a recital by poet, Aranya Johar.
The celebration was an immersive experience repleted with charming décor, and scintillating amusement performances. Notably, Kérastase unveiled its Constrained-Edition bottle of its iconic Elixir Ultime Serum adorned with the emblematic Electricity Talks logo, serving as a poignant testomony to the brand’s unwavering commitment to the result in.
“Inclusivity and equality are causes that are extremely shut to my coronary heart. When Kérastase a brand name that I adore requested me to be a section of this function, I was delighted. I strongly believe we all will need to do our aspect and can perform a huge role in uplifting the ladies all around us to aid uplift society at large” – remarked Actress, Sonam Kapoor.
“We are thrilled to unveil Power Talks, our world-wide initiative focused to empowering ladies and fostering favourable societal alter,” exclaimed a Anjali Pai, Typical Supervisor at Kérastase India. “Through this plan, we want to encourage and guidance gals in unlocking their whole likely, therefore developing meaningful impact in their lives and the lives of other individuals.”
Madhura Dasgupta Sinha, Founder & CEO of Aspire For Her, echoed this sentiment, emphasizing, “We are thrilled to companion with Kérastase to shut the biggest gap in a woman’s experienced journey – the assurance gap. The mentorship plan is opening up new alternatives and prospects, as we unleash a huge opportunity in India’s economic system. At Aspire For Her, we are adding a million gals to the workforce by 2025 and ten million by 2030 by applying the energy of communities and networks.”
Be part of us as we embark on this transformative journey in direction of empowering females and collectively crafting a a lot more sustainable future.


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